News

A major new study conducted by the UK’s Camping and Caravanning Club alongside academics from Liverpool John Moores University and Sheffield Hallam University has revealed that camping in the great outdoors makes people happier, more connected to nature, and increases their overall general wellbeing. The Outjoyment Report surveyed almost 11,000 campers and non-campers to assess their attitudes towards all kinds of camping, including in tents, caravans, motorhomes, and glamping units.

One of the key findings of the report was that 97 per cent of campers say happiness is their top motivator for going camping, and that 48 per cent of campers report feeling happy almost every day compared to just 35 per cent of non-campers. The study also revealed that 93 per cent of campers carry out the pastime to enjoy being in nature, while 93 per cent of campers value it because of the benefits to their health and well-being. An impressive 88 per cent of campers say they use camping to take time out of everyday life, which subsequently makes them less stressed.

“The findings of The Outjoyment Report have never been so relevant as they are today,” said the Camping and Caravanning Club’s director general, Sabina Voysey.

“Camping in all its different forms puts us on the doorstep of the great outdoors and provides a clear pathway to a healthier and happier lifestyle – one in which people appreciate nature more and are active outdoors. Given the many negative events that have been happening in recent times at home and abroad, anything that helps people to feel better about themselves and each other is vitally important.”

Dr Kaye Richards, senior lecturer in psychology at Liverpool John Moores University, said: “Camping connects people – to the outdoors, to nature, to each other, and most importantly to themselves. Positive emotions generated from outdoor enjoyment help to alleviate everyday stressors and promote feelings of life satisfaction. It is no surprise then, that the more people camp the more this can improve happiness and well-being.”

Dr Adele Doran, principal lecturer in tourism management at Sheffield Hallam University, added: “Campers really enjoy an outdoor lifestyle. They pursue a range of outdoor activities while camping, which fuels their sense of adventure, keeps them physically active and connects them to nature. In fact, campers are more connected to nature than non-campers.”

See the report in full here.