Nikwax expands team in North America

Global leader in technical cleaners and waterproofing products, Nikwax, has announced a series of appointments to its North American team in a bit to support its current and future growth within the camping and outdoor industries. 

The company has hired Selina Wagner as its new content coordinator and Kaelee McCloskey as its new marketing coordinator for retail and events. Selina will be responsible for design, photography and video to enhance Nikwax’s messaging across all channels including print, web and social media, while Kaelee will be responsible for enhancing retailer support, coordinating staff training as well as managing trade and consumer shows. 

The hires follow Nikwax’s recent headquarters move to the Ballard neighbourhood of Seattle, Washington. The new space accommodates staff growth as well as offering a central location allowing employees to easily commute via foot, bike, or public transit when working in the office. Improved IT systems and internet capabilities also help boost productivity whether staff are working from home or the office.

Heid Dale Allen, VP of marketing at Nikwax North America, said: “I’m thrilled to have Selina and Kaelee on board. These positions will provide more support to our retail partners while also elevating our messaging and communications. With these two joining the team, I’m proud to note that women comprise over 50 per cent of the Nikwax North America team, including key roles in finance, customer service, logistics, and marketing.”